The station had recently purchased a small fleet of the 2010 model Jeep Liberty and they needed the Marketing/Art Department to design vehicle wraps for promotion. I was assigned this project, which was certainly one of the more important tasks I took on as an intern. After sketching several pages of thumbnails, followed by several pages of rough sketches, followed by detailed comps, the wrap was approved by both the Marketing Director and General Manager of WTOL. This design can now be seen on all new station vehicles.
Vehicle Wrap WTOL 11 News: Marketing Internship
While this was the original proposed design, due to budget restrictions the final wrap was restricted to a much smaller size.